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What information is necessary for a broker to include on a website about their services?

  1. Only the services they offer

  2. The average time taken to close transactions

  3. An overview of real estate market trends

  4. The name of the brokerage and license information

The correct answer is: The name of the brokerage and license information

In Iowa, as in many other states, transparency and accountability in real estate transactions are paramount. Including the name of the brokerage and license information on a broker's website is essential for ensuring that consumers can identify the entity responsible for the services being provided. This information not only helps to build trust with potential clients but also complies with state regulations that require brokers to disclose their licensing status. By providing this information, brokers demonstrate their legitimacy and adherence to industry standards, which is crucial for fostering confidence in their services. It's an important aspect of consumer protection, as clients should always know who they are dealing with in real estate transactions. This requirement distinguishes professional brokers from unlicensed individuals and ensures that consumers can make informed decisions when choosing a brokerage. While the other options may provide valuable insights or additional context about a broker's services and market knowledge, they do not fulfill the fundamental obligation of identifying the brokerage and confirming its licensed status in the marketplace.